Hello, I'm Chase.
Key Projects:
Brain-A-Thon Product Launch Event
For five consecutive years, I directed video production for NeuroGym’s flagship virtual event, the Brain-A-Thon, orchestrating complex 4+ hour livestreams and managing video crews of 5+ members. Beyond leading the technical production, I played an integral role in developing the overall launch strategy, which included producing dozens of pre-event video packages to drive registrations and engagement. Our most successful event drew over 60,000 live viewers and generated more than $4M in revenue within a 24-hour period.
Launched Startup Video Marketing Efforts
As the lead video marketing strategist for ClientPoint, a 7-figure/year SaaS startup, I launched and scaled their YouTube channel from zero to over 130,000 views. Our content was recognized by Gartner as a video series that “every B2B sales rep should watch.” I also conceptualized and produced high-performing paid media creative to support their growth initiatives.
Weight Loss Course Launch
I led the launch strategy for our annual weight loss product promotion. In previous years, they had used long-form webinars to sell the course. For this year, I designed a 4-day content series consisting of 5-15 minute-long videos emailed daily. The first 3 videos were educational with the final video being a interview with a client success story. This campaign converted at nearly 2X in comparison to previous years and generated around $400,000 in revenue during the launch period.
Author Launch “Viral Video” Campaign
I developed and executed an organic video marketing campaign to launch a first-time author with no prior social following. Through strategic influencer partnerships and compelling video content, the campaign generated over 1 million impressions, 250,000 views, and 1,700 shares on Facebook within just two weeks.
Poiz App Creation
I lead the UI/UX design and development of the Poiz app, a mental training platform for competitive athletes. I developed the cross-platform Flutter app utilizing tools such as Figma, Flutterflow, and Firebase. The Poiz app has been used by D1 teams such as Kansas St. Baseball, University of Utah Football, University of Wisconsin Hockey, and more.
Work Samples:
B2B Blog Article
Co-Founder, Article Author | Click Here to read.
SaaS Product Promo
Creative Direction, Editing, Motion Graphic Design
Startup Website
Co-Founder, Copywriter, Designer | Click Here to view.
Consumer App Spec Ad
Creative Direction, Editing, Motion Graphics
B2C Digital Product Sales Page
Copywriter, Designer | Click Here to view.
SaaS Paid Social Ad Creative
Creative Direction, Editing, Motion Graphic Design
B2B Brand Video
Creative Direction, Editing, Motion Graphic Design
B2B Testimonial Real
Project Lead, Editing
B2B Content Marketing Series
Project Lead, Directing, Editing
E-commerce Product Overview
Creative Direction, Cinematography, Editing